PRODUCT MANAGEMENT TOOLS
Things I've written about templates and approaches I find useful
ORGANISATION
Minimum Viable Product Manager
I've written about effective ways to onboard and develop first time product managers.
Making the case for a vertically integrated Minimum Viable Product Manager.
Presented at MTPcon Digital 2020 [slides].
DISCOVERY
Customer Research in B2B
Get focused research time with customers in a B2B company, by leveraging your relationships with account management and planning an interview script.
Presented at ProductCamp London.
EXECUTION
Bridging the Gap between Research and Development
Much has been written about getting high performing teams and iterative execution.
I wrote something about optimising teams featuring machine learning researchers.
COMMUNICATION WITH EXECS
State of Product Meeting
A platform to ask what you need from your Executive team. Elevate your thinking from firefighting to strategic.
A comprehensive format to take the Executive team on a journey with you and buy into your strategy.
Presented at ProductCamp and ProductTank London [slides].
Blog post is on Mind the Product blog.
COMMUNICATION WITH MARKETING
Positioning Document
Empower Marketing to be able to correctly position, create content and reach out to the right users.
This template is originally from Pragmatic Marketing training which I recommend.
Blog post is on Mind the Product blog.
COMMUNICATION WITH SALES
Line of Business Meeting
Surface commercial blockers and product updates with a cross functional team meeting. Introduced at Onfido by Kevin Trilli, our CPO.
Blog post is on Mind the Product blog. Scroll half way through, as first section is about the Positioning Document.